Jimmy Santos

Production Portal - A centralized hub for Apple TV production partners to access key applications, manuals, guidelines, forms, training, and support contacts

• Led UX design for centralized internal tools supporting Apple TV production partners, streamlining enterprise workflows, operational resources, and cross-functional collaboration.

• Designed scalable enterprise experiences that simplified complex operational processes, improved workflow efficiency, and reduced friction for internal users.

• Partnered with product managers, engineers, and stakeholders to translate business and operational requirements into intuitive, data-driven UX solutions.

• Integrated AI-powered tools such as Claude Code into the design process to increase efficiency, accelerate prototyping and validation, and help deliver product solutions faster while maintaining a high standard of user experience.

FloQast is a Cloud-based accounting software streamlining month-end close processes, optimizing task management, workflow, and collaboration, with seamless integration for enhanced efficiency.

• Developed engaging user interfaces, elevating user experience and efficiency while  managing the financial statement close process at the end of each financial period.

• Revamped Ad Hoc reporting in accounting, reducing repetitive tasks during monthly closings and simplifying project and task access. This streamlined workflow enhanced responsiveness and flexibility.

• Led product design initiatives redesigning legacy applications to increase workflow efficiency for users and increase company revenue.

• Collaborated closely with engineering teams to ensure smooth design integration, addressing complex tasks and involving multiple stakeholders.

• Tailored Design System components to meet specific project needs, maintaining design consistency and accuracy in financial reporting.

• Tracked Net Promoter Score (NPS) and other metrics for ongoing enhancement, identifying and resolving discrepancies before they became significant issues

• Mentored junior product design practitioners in best practices, process, and UX methodology.

• Led collaborative cross-discipline initiatives, fostering synergy and alignment among diverse departments for cohesive project outcomes

• Led the redesign and modernization of the Deconfliction support software UI, improving usability, visual clarity, and functionality based on user feedback and modern design principles.

• Conducted user interviews at Vandenberg Space Force to help the Guardians work more efficiently through the deconfliction process.

• Led the redesign of Space Force login pages to enhance user engagement and strengthen brand identity, incorporating intuitive design elements and seamless user experience principles.

• Collaborated with the Deconfliction team using Miro boards to analyze their workflow, identify inefficiencies, and enhance operational efficiency through collaborative sessions and iterative improvements.

• Developed UX methodologies for Fullscreen Enterprise products, integrating user research, persona development, journey mapping, iterative design, and usability testing to optimize user experiences across platforms.

• Managed end-to-end product design, guiding from concept to final execution through collaboration, research, prototyping, and iterative refinement.

• Transformed research findings into actionable insights for UX enhancements, ensuring they aligned with user needs and business goals.

• Boosted internal accounting efficiency at Fullscreen through streamlined processes and automated tools, optimizing tasks like invoicing, expense tracking, and financial reporting.

• Revamped eHarmony's communication flow, enhancing user engagement through strategic redesign and optimization.

• I created comprehensive UX documentation outlining design patterns, principles, interaction guidelines, visual style, information architecture, usability standards, accessibility guidelines, and design decision rationale.

• Participated in usability testing sessions to analyze findings, identifying key insights to prioritize and implement improvements for enhanced user experience.

• Streamlined the subscription registration process by identifying and addressing friction points, simplifying user interactions and improving overall accessibility and efficiency.

• Contributed to increasing Daily Active User (DAU) engagement in the game "Empire and Allies" through strategic UX/UI enhancements and feature optimizations.

• Developed UI designs using sketches, storyboards, and wireframes to visualize and iterate on user interfaces, ensuring intuitive and effective user interactions.

• Enhanced the UX flow for game unit selection within inventory and store menus, optimizing navigation and interface design to streamline user interaction and improve overall usability.